Articles

The Iconic Asics Gel Lyte III
The Iconic Asics Gel Lyte III
In the Gel Lyte III Asics designed the most iconic shoe that that brand has ever made. With its innovative split tongue, a trademark for the Gel Lyte III, the... Read more...
Evolution of Collaborations
Evolution of Collaborations
When it comes to collaborations in the world of sneakers, they are nothing new. Shoe brands have been engaging customers through endorsement since the 1920’s. Originally, collaborations were sponsorship and product... Read more...